At least ane-third of the sales emails I get start with a variation on: "I hope all is well."

The line is so ubiquitous it's get meaningless. Both the recipient and the email writer know it's a nicety thrown in before the real point of the email.

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If y'all're an abuser of "I promise all is well,"  or "Hope you are doing well," these unlike -- and meliorate -- ways to say it.

To that cease, hither'southward our listing of alternatives that will brand your e-mail less vague, more personal, and -- hopefully -- endear yourself to the recipient enough to get a answer.

1. "I hope this email finds you well."

If you're the formal type, this email opening is respectful and varied enough to distinguish your bulletin from the deluge of other sales pitches in their inbox. If you're reaching out to a prospect for the first time and aren't certain of the correct tone to strike, you lot can't go wrong with this opening line.

2. "I hope you're having an A+ [week, month]."

Although this sentiment is basically the same as "I hope you're well," it'southward unexpected -- which makes it feel more accurate.

3. "I hope you lot're having a two-coffee (versus a iv-coffee) twenty-four hour period."

Your prospect will definitely know what you're talking about.

four. "Anything exciting happening in [prospect name] land?"

If you're reaching out to someone you know adequately well and/or works in a adequately informal industry, take this opener for a spin.

5. "What's the latest in your world?"

A variation on #4.

half-dozen. "Are you excited for [upcoming consequence]?"

Depending on how familiar y'all are with the heir-apparent -- and how data they include on their social media -- you tin either make this question personal or professional.

For example, if they just tweeted about Game of Thrones, yous might write, "Are you excited for the next GoT episode? #WinterIsHere."

If yous learned via their website that their visitor is hosting a briefing, you lot could ask, "Are you looking forward to Inbound 2019?"

vii. "I hope you enjoyed [industry event]."

Connecting with the attendees of an event? Immediately establish your purpose and so they know this isn't a cold e-mail.

8. "I hope your iced coffee is as common cold as your leads are hot."

Use this humorous 1 with a marketer or salesperson.

9. "I just met you, and this is crazy. But hither's my meetings link: [Meetings Link]. So call me maybe?"

Evidence your personality and sense of sense of humor with this musically-inspired phone call-to-action.

10. "I hope your spirits are high and your churn rates are low."

This lighthearted opener works well for prospects selling subscription products. Accommodate it to other audiences past switching "churn rates" with ane of these options:

  • Refund charge per unit
  • Marketing costs
  • Client Acquisition Toll (CAC)
  • Cancellation rate
  • Defects rate

xi. "I hope everything's keen at [company name]."

Transform the "hope you're well" line by adding some customization and a '70s spin.

12. "How are you belongings up in the [summertime heat, winter common cold, this weather condition]?"

This line works with virtually everyone. Simply call back to change information technology once per season.

13. "I request the highest of fives."

Whether your prospect is a How I Met Your Mother fan or not, they'll smile at this cheery opening line. I recommend using it in congratulatory emails (and including this gif!).

14. "I promise your weekend was relaxing (and the transition into Mon wasn't too rough)."

Appeal to your prospect'due south dear for the weekend.

xv. "I hope [Terminal Folio Seen] was helpful."

I love this opening line. Referring to the final page on your website that your prospect saw gives y'all credibility and opens up the door for a conversation well-nigh the content on that page. Information technology'due south likewise like shooting fish in a barrel to automate, since "Last Folio Seen" is i of HubSpot's default contact properties.

16. "Great [blog post, LinkedIn comment, podcast episode, interview] -- I learned [fact]."

A trivial flattery never hurts. If you lot want to start the relationship on a high note, find something notable your prospect recently produced, contributed to, or did and compliment them on information technology.

17. "Traveled anywhere fun lately?"

When you're reconnecting with someone you lot haven't spoken to in a few months, try this question to boot things off once more.

18. "How's life in [Office Location]?"

To show you've put some effort into your message, try this question. If "Office Location" is one of the fields in your CRM, use a personalization token to automatically update the email with your prospect'due south city.

19. "I hope you lot've been getting better conditions in [Role Location] than we've been getting in [rep's region]."

A combination of #xi and #17.

20. "I hope the Ten project you mentioned [is off to a practiced start, is coming along well, is getting neat results, was a success]."

Prove you care about your prospect's work -- and pay attention when they talk -- by mentioning one of their ongoing initiatives.

21. "I'm reaching out considering … "

It might feel strange at offset to launch into your bulletin with no preamble, but trust me: You won't seem rude. In fact, nearly prospects will appreciate your brevity.

You can brand this even more straightforward by just stating your purpose.

For instance, rather than maxim, "I'thou reaching out to offer some advice on your homepage design," yous might write, "Can I offer some communication on your homepage design?"

The first line of your email tin compel the recipient to go on reading -- or prompt them to move on. With these alternatives, the erstwhile is more likely.

22. "Watching any expert shows?"

Anybody's got that 1 bear witness they're binging at the moment. Build instant rapport -- and maybe fifty-fifty find your next Netflix obsession --with this easy opener.

23. "I wanted to start by telling you how impressed I was with [insert recent interaction]."

Did they make a great point in your pitch? Or possibly they wrangled a chatty colleague in your presentation? When your champion does something impressive, start your next email past telling them how much you admired their treatment of the state of affairs.

24. "Promise you're hanging in there. Sending good vibes your way!"

When you know your prospect is facing a tough calendar week, a big deadline, or a hard task, make sure they know you're there for them.

A notation of encouragement (no strings attached) can become a long way in building a potent working relationship and giving you an edge over competitors.

25. "Is there anything worse than coming back from a long weekend?"

There really isn't. Reach out to sluggish prospects after a long weekend or holiday with a reminder you're correct there with them.

Plus, your electronic mail will probable arrive earlier they've jumped into whatever big tasks, meaning your chances of receiving a timely response skyrocket.

26. "Any good plans for the weekend?"

Conversational email openers like this are begging for a response. Sending this email on a Monday? Try a tongue-in-cheek approach by adding, "Information technology'southward never likewise early to start planning, correct?"

Sending exciting emails is a keen mode to gear up yourself autonomously from competitors. Give your prospects something to look forwards to responding to when you try these email openers.

Side by side, read our list of "thank you lot in advance" alternatives.

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Originally published Nov nineteen, 2018 half-dozen:xv:00 PM, updated June x 2021